WHAT CAN I DO THAT WILL MAKE YOUR LIFE BETTER, TODAY…

Right Now?

The PlumpJack Foundation was launched in April 2017 as a means of uniting PlumpJack’s many philanthropic and service pursuits under one umbrella. The PlumpJack Foundation strives to answer “what can I do that will make your life better, today, right now?"

Our main focus areas are to support cancer prevention and education and to combat the cycle of poverty through youth. As we work towards our goals, we hold fast to the key value that the individual is the gateway to greater good. We are motivated by the transformative potential of a single act.

Our Mission

The PlumpJack Foundation was created on the belief that by making a meaningful, permanent impact on the lives of individuals, we serve society as a whole. Building on our organization’s commitment to improve the communities we serve, the PlumpJack Foundation collaborates with trusted Bay Area partners to foster hope and enact positive change.

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Our Partners

Our Partners


Our Initiatives

Our Initiatives

Our Story

Our Story




Our Impact

From the beginning, PlumpJack has partnered with organizations that empower individuals by providing them with the day-to-day resources and tools, which restore or affirm their dignity, and help them to regain control over their lives.   

$6+

Million Dollars Raised

 to help fund and support Cancer Research, Education & Prevention

20+

Years Serving Local Communities

From the San Francisco Bay Area to Napa Valley and Lake Tahoe, PlumpJack Foundation focuses its efforts on the communities we work & live in.

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Causes We Fight For

Since day one, Founder & Chair Hilary Newsom is committed to addressing the needs of the most vulnerable in our community.

Our Initiatives


Throughout the year, the PlumpJack Foundation hosts two large-scale events to raise funds on behalf of Cancer Research, Education & Prevention as well as Preventing Poverty through Youth. In addition to these events, the Foundation runs a variety of campaigns to support the needs of our local communities, and enlists the help of the PlumpJack Collection of Properties to contribute funds to the efforts of the Foundation.

Season of Giving

Every holiday season, the PlumpJack Foundation and Balboa Cafe host an annual Giving Tree fundraiser benefitting Holy Family Day Home. All funds raised are used to purchase gifts for the families of Holy Family Day Home so they have the opportunity to give gifts to their children. Now more than ever it is essential that we support those most at-risk, and make their holiday extra festive.

Balboa Block Party

Join us for our annual Balboa Block Party in October, where we shut the street down on Greenwich in front of Balboa Cafe to celebrate with food, drinks, music, and community to raise funds for organizations that focus on Breast Cancer Awareness and Tipping Point, which focuses on social initiatives around poverty prevention in San Francisco. In 2024, you’re invited to the party on Saturday, October 19th 2024. Tell us you’re coming HERE.

Golf Classic

Since its inception in 1999, the annual PlumpJack LINK Golf Classic has raised millions for Cancer Research, Education, and Prevention. Our primary beneficiary for this event is the San Francisco Cancer Initiative (SF CAN), a collaborative effort to reduce cancer in San Francisco by engaging healthcare systems, government, community groups, and residents.

Business Contributions

In addition to supporting the PlumpJack Foundation’s large-scale fundraisers, each property in the PlumpJack Portfolio contributes additional funds and hosts smaller-scale campaigns that benefit the Foundation.

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“As long as we are around, we will give back. It is our honor and our pleasure.”

Hilary Newsom // Chair

Get Involved

Whether it be your time, your voice or your donation, every contribution makes a difference.

How Can I Help?

Support Our Latest Initiative

Every month all nine buisnesses across PlumpJack participate in raising fund for the PlumpJack Foundation. There is a new beneficiary each month where we designate a percentage of our donations to these communities, organizations or foundations.

Join The Wisdom Study

The PlumpJack Foundation has partnered with The Wisdom Study to raise awareness around a personalized approach to breast cancer screening in an effort to identify the most aggressive cancers, and reduces false alarms, unnecessary procedures and the stresses that come with these experiences.

Visit a PlumpJack Business

Every business in the PlumpJack Portfolio offers a product or experience that donates funds to support the PlumpJack Foundation. From Napa Valley to North Lake Tahoe to San Francisco, visit any of the businesses to show your support!